Pat Norris

Written by Jennifer Isenberg on June 4, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Patrick Norris is EVP and our Automotive Expert at JDA.media.

Having previously been on “the other side of the table” as an auto group managing partner, Pat experienced the power of the JDA.media philosophy of concentration and marketing focus firsthand. As a client of JDA.media, he grew his business by over 25% and reaped millions more in annual revenue.

Nowadays, he uses his hands-on experience with JDA strategies to help local businesses substantially grow their sales. Pat says it best: “I believed so much in the JDA.media marketing philosophy and saw the success it brought my businesses, that I joined the company.”

As the Managing Partner of the Norris Auto Group, Pat ran a collection of five retail, multi-brand automobile dealerships and a pair of motorsports stores. His 16-year success can be directly attributed to his ability to develop advertising strategies that cut through the “noise” and achieve results.

After his career in the retail automobile business, Pat joined the Market Access Group, a private equity firm, as the VP of Marketing and Sales. He worked alongside entrepreneurial business owners developing marketing plans, and installing successful sales practices for auto dealers, retailers, and a variety of small businesses.

Pat understands the hard decisions a business owner makes in advertising spending and the need to see quantifiable results on investments.

Pat is an alumnus of Michigan State University where he earned a degree in marketing and business development. He is also a graduate of the General Motors School of Retail Management. Pat is the proud recipient of the 2004 Time Magazine Quality Dealer Award as well as numerous other civic recognitions for his community involvement and business leadership.

He lives in Sarasota and enjoys fishing, golf, motorcycle touring, skiing, boating, and spending quality time with his two daughters (one is a Doctor of Veterinary Medicine and the other is an MBA who works as a licensed dietician and nutritionist).

Catch this speaker at the following:

Inside the Dealership: Winning Automotive Dollars with Patrick Norris

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Tracy Johnson

Written by Jennifer Isenberg on June 4, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Tracy Johnson is the President/CEO of Tracy Johnson Media Group.

He began his career in Central Nebraska at age 14. Over the years, he has been a Music Director, Program Director, Consultant, Operations Manager, Market Manager, and Director of Audience Engagement. Johnson has won numerous awards, including Radio Ink’s Best Programmer In America.

His book “Morning Radio” is described as “The Bible of Personality Radio.” Johnson says, “My gift is the ability to identify talent and inspire great performances by helping stations connect with their target audience in a personal, relatable way.”

Catch this speaker at the following:

Doing More with Less

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Dale Hansen

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Dale Hansen is an award-winning sportscaster, acclaimed journalist, and one of the most compelling voices in American broadcasting.

Best known for his 38-year career with Dallas’ WFAA-TV, Dale anchored weeknight sports and hosted the top-rated Dale Hansen’s Sports Special, reaching more than 300,000 viewers per night.

Hansen began his broadcasting career in Iowa, working in radio as a disc jockey and news director before transitioning to television.

He rose to national prominence in 1986 when he and producer John Sparks broke the SMU football scandal, which led to the NCAA’s infamous “death penalty” against the school. For his reporting, he received a Peabody Award, a duPont-Columbia Award, and wide industry recognition.

A U.S. Navy veteran who served during the Vietnam War, Dale is not only a respected journalist but also a passionate advocate for social justice. His viral on-air commentaries—on racism, domestic violence, and LGBTQ+ inclusion in sports—have garnered millions of views and sparked national conversations.

Dale’s signature blend of honesty, humor, and humanity has made him a sought-after speaker, capable of captivating audiences with stories from the locker room to the newsroom—while challenging them to think critically about leadership, ethics, and courage.

In addition to his broadcasting career, Dale has championed education through his long-running “Scholar-Athlete of the Week” segment and his foundation’s scholarship initiatives.

His honors include multiple “Sportscaster of the Year” awards and the Radio Television Digital News Association’s Lifetime Achievement Award.

Today, Dale Hansen continues to inspire audiences across the country with his bold storytelling, sharp wit, and unwavering commitment to truth.

Catch this speaker at the following:

Golden Mic Club Banquet

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Juan Galdamez

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Juan Galdamez is a passionate advocate for the future of radio, leveraging 14 years of experience in technology adoption and advancing radio’s presence in vehicles. He has a strong background spanning digital radio, broadcast, automotive, connected platforms, and computer vision technologies.

Throughout his tenure at Xperi, Juan has championed the use of technology to enhance the listener experience. His work has been instrumental in helping stations globally improve their in-vehicle, mobile, connected device, and metadata delivery, ensuring a competitive listening experience in challenging ecosystems.

Juan’s dedication to radio began with roles at WXTU-FM, and continued at WIHT-FM, WMZQ-FM, and WASH-FM in Washington, DC

Catch this speaker at the following:

The Connected Car: Navigating Radio’s Evolving Opportunity

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Pat Moore

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Pat Moore is the President of Broadcast Construction Solutions.

He began his career in the tower industry in 1976 and has since played a vital role in every facet of tower construction, maintenance, and safety.

Early in his career, he co-founded a tower company that became a leader in the industry, known for building and maintaining some of the tallest man-made structures in the world. That company later merged with SpectraSite, forming one of the largest tower erection and maintenance teams in the industry’s history.

A driving force during the digital television transition of 2000, Pat successfully managed large-scale, complex projects that set new benchmarks for the broadcast sector.

He is a founding member of the National Association of Tower Erectors (NATE) and an original member of its Safety and Education Committee.

Pat helped lead the development of the ANSI/ASSP A10.48-2016 Safety Standard and he was honored with NATE’s “Distinguished Service Award” and the “Bill Carlson Lifetime Service Award” for his lasting contributions to the industry.

In addition to serving on the National Wireless Safety Alliance (NWSA) Board of Governors, Pat has been a long-standing member of the National Association of Broadcasters (NAB), where he has remained active for more than 28 years.

Pat’s commitment to safety and professional standards is further demonstrated by his involvement with the U.S. Department of Labor’s Steel Erection Negotiated Rulemaking Advisory Committee (SENRAC), where he served from 1994 to 1997. He also contributed to the ANSI TR14.7 Committee for Tower Design and participated in the Safety Facilities Task Group.

Throughout his career, Pat has maintained active memberships in the National Society of Broadcast Engineers, the Texas Association of Broadcasters, and the American Society of Safety Professionals (ASSP), formerly known as the American Society of Safety Engineers (ASSE).

Pat’s leadership and lifelong dedication continue to shape the communications infrastructure industry and promote the highest standards of safety and excellence.

Catch this speaker at the following:

Transmission Site Security Virtualization

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Matt Leland

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Matt Leland, Vice President of Sales for Burk Technology is a broadcast industry veteran with over 40 years of experience in design, manufacturing, and sales of antennas, RF systems, towers, related equipment and services for broadcasters. Other experience includes RF and microwave design applications, radar components, and industrial RF heating products.

Career highlights include 19 years as Radio Product Line Manager of Dielectric Communications as well as key positions at Shively Labs, and Microwave Techniques Inc. in management and product design capacities.

Currently, employed by Burk Technology, the leading provider of broadcast site monitoring and remote-control systems, Matt draws from his experience, collaborating with engineers on specifications for remote monitoring and control systems of broadcast transmission site and network applications.

Catch this speaker at the following:

Transmission Site Security Virtualization

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Marc Jaromin

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Bio Coming Soon

Catch this speaker at the following:

The Changing Forecast for EAS

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Davina Sashkin

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Davina Sashkin is a Partner at Wilkinson Barker Knauer LLP where she advises broadcast and telecommunications clients on FCC compliance and policy strategies, negotiates mergers and acquisitions, and counsels radio and television broadcast clients of all sizes on FCC licensing matters.

Davina regularly represents clients in written and oral advocacy before the Commission and in federal appellate courts.

Catch this speaker at the following:

The Changing Forecast for EAS

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Carlos Tovias

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

Carlos Tovías Durán, MBA, is Regional Program Director at Salem Media Group and a Spanish-language radio consultant with more than 30 years of experience in the U.S. Hispanic media landscape. He currently oversees programming for multiple markets, including the flagship station 93.1 El Rey (KRYP-FM) in Portland, Oregon, where he has led audience growth and format innovation.

Carlos is widely regarded for his strategic approach to content development, audience engagement, and brand positioning across Regional Mexican, Tejano, Spanish AC, and bilingual formats. In 2022, he was honored with the Medalla de Cortez for Program Director of the Year, a national recognition of excellence in Spanish-language broadcasting.

He remains committed to advancing culturally relevant programming and developing the next generation of Latino radio professionals.

Catch this speaker at the following:

The Art of Programming Spanish/Tejano Radio in Texas

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Jimmy Gonzalez

Written by Jennifer Isenberg on June 3, 2025. Posted in Speakers.

Kalahari Resorts & Conventions
Round Rock, TX

JD “Jimmy” Gonzalez, EMBA, is a veteran radio executive with over four decades of experience shaping Hispanic formats across the U.S.

He has served as Senior Vice President of Programming for Univision Radio, Senior Vice President of Spanish Programming for CBS Radio, and currently holds the role of Senior Vice President of Spanish Programming for Audacy, overseeing Spanish-language content nationwide.

JD has programmed iconic stations across Texas including KZFM (Z95), K99, KBFM (B104), KXTN, 98.5 The Beat, KLOL Mega 101, and KMVK La Grande 107.5.

In 2016, he launched Fierro HD on the HD Radio band in Houston and Dallas — now one of Audacy’s most streamed Spanish formats — and returned to the airwaves co-hosting mornings with Jonny Ramirez.

In 2024, JD received the Medalla de Cortez Award for Marketer of the Year, honoring his impact and innovation in Hispanic media.

Catch this speaker at the following:

The Art of Programming Spanish/Tejano Radio in Texas

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