Tag: Insights To Impact: Power Your Ad Strategy With The 2025 Texas Media Study

Terrance Burzynski

Kalahari Resorts & Conventions
Round Rock, TX

Terrance Burzynski is a seasoned media executive and marketing strategist with a strong track record in growth acceleration and brand development.

As Vice President of Media Partnerships at Elevate Marketing Research, he leverages local consumer research to drive impactful multi-platform marketing campaigns that enhance brand performance and advertiser retention.

Known for his analytical mindset and creative problem-solving, Terrance specializes in translating complex market data into actionable strategies that boost return on ad spend and deepen customer loyalty.

His leadership style blends data fluency with a collaborative approach, making him a trusted partner in navigating today’s dynamic media landscape. Terrance has consistently delivered results by aligning brand objectives with data-driven marketing solutions.

His commitment to excellence and continuous learning positions him as a forward-thinking leader in the industry.

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Robert Wendt

Kalahari Resorts & Conventions
Round Rock, TX

Robert Wendt is a nationally recognized consumer and market intelligence leader with over 20 years of experience helping businesses, media companies, and advertisers transform research into actionable strategies for growth.

Serving as Sr. Director of Research Strategy and Insights at SmithGeiger Group and Head of Research for Elevate, Robert has led more than 250 impactful research studies, including the landmark Texas Association of Broadcasters media landscape study.

His expertise spans consumer behavior, media trends, and advertising effectiveness across diverse industries such as healthcare, finance, legal services, tourism, and retail.

Known for translating complex data into clear, practical insights, Robert empowers businesses to make smarter, audience-focused decisions.

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