Kalahari Resorts & Conventions
Round Rock, TX
Thurs., August 6 • 4-5 PM
Location: Gabriel Media Ballroom
Moderator: Steve Laukhuf, One Voice Communications / Cowboy Broadcasting Network
Speaker(s): Lisa Gagnon; Bill Urciuoli, McGarrah Jessee; Ally Hugg, McGarrah Jessee; Cindy Shekoski, McGarrah Jessee; Monte Clair, Superior Subaru
Categories: Radio/TV Managers & Sales
Ad agencies and regional advertisers share insights into how local Radio and Television fit into their go-to-market strategies in today’s dynamic media environment.
This conversation explores frameworks for expanding reach and value, integrating cross-platform strategies, leveraging data and audience insights, and collaboration among media partners, brands, and agencies.
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