NextGen TV – What’s Next on the Horizon

Wed., August 5 • 3:30-4:30 PM
Location: TBD
Speaker(s): Harvey Arnold, Sinclair Broadcast Group; Jessica Nyman, Pillsbury Winthrop Shaw Pittman; Javier Ruano, Televes, USA; Anne Schelle, Pearl TV

Categories: TV Managers & Tech

With ATSC 3.0 now within reach of more than 75% of U.S. viewers and shared facility Host Stations broadcasting next-generation signals to viewers in Texas’ five largest markets, it’s time to prepare for the eventual transition of TV broadcasting from ATSC 1.0 to ATSC 3.0.

As the FCC considers next steps to complete the transition, broadcasters are enhancing the NextGen TV experience with higher quality video and audio and fun, new interactive options.  

The public safety benefits of a Broadcast Positioning System will be built on ATSC 3.0.  

The broadcasting industry is preparing a low-cost converter box platform, and antenna sales continue to grow — with some 2.8 million Texas households already using an antenna for TV service on at least one set.