Kalahari Resorts & Conventions
Round Rock, TX
Wed., August 5 • 3:30-4:30 PM
Location: Sony Room
Speaker(s): Juan Galdamez, XPERI
Categories: Radio Managers & Programmers
The connected car hasn’t just changed the look of the digital cockpit—it has completely revolutionized our understanding of in-vehicle broadcast Radio consumption.
This session reviews how over 300,000 vehicles equipped DTS AutoStage across Texas delivers daily insights to broadcasters.
From localized geographic heat maps to near real-time market share tracking by daypart, see exactly how big data is creating new opportunities for Radio.
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