Story-Selling

Thurs., August 3  •  1:30-2:30 PM
Location: Nexstar Room
Jody Holland

Categories: Radio/Television Sales

Discover how stories can shift evaluations of a product, service, or company from logic to emotion, drawing people in and creating a natural connection.

It is in this connection that others begin to trust our organizations and our products.

Learn about the four-part process of connection, struggle, action, and happy ending, and how this primal format taps into the oldest form of communication known to humankind, building momentum in any business.

Using this framework with our clients helps them achieve their desired growth in business.

This is the part we, in advertising, play as the guide in their story.

Don’t miss out on this opportunity to discover the power of “Story-Selling.”